Plan campaigns, media and
social in one synced workspace.
Graysync helps agencies manage marketing work from campaign planning and media budgets to
social content, approvals, deadlines and reporting, all connected to the projects and numbers behind them.
Marketing management
should not feel like channel chasing
Marketing teams often juggle media plans, social calendars, campaign tasks, creative assets, approvals, budgets and reports across different tools. Graysync brings the moving parts together so teams can plan clearly, track progress and keep campaign work connected to delivery and profitability.
Campaign planning
Plan marketing campaigns with clear objectives, channels, owners, deliverables, timelines and approval steps. Give every campaign a structured workflow from first idea to final report.
- Create campaign plans from repeatable templates.
- Define channels, platforms, audiences and deliverables.
- Assign owners, due dates, approvals and launch milestones.
- Keep campaign work connected to projects, budgets and reporting.
Media planning
Build media plans with channels, platforms, placements, flight dates, budgets, suppliers and approval status in one place. Track planned spend, actual spend, related expenses and campaign profitability without losing the commercial picture.
Social media planner
Organise social content by platform, campaign, date, owner, format, copy, creative asset and approval status. Keep content planning, production, feedback and publishing readiness connected to the wider campaign workflow.
Budgets, spend
and approvals
Connect campaign budgets with planned media spend, social production tasks, supplier costs, expenses, invoices and client approvals. Spot budget pressure earlier and keep finance, project and client service teams aligned.
Campaign reporting
and visibility
Use dashboards and reports to view campaign progress, deadlines, content approvals, media spend, team workload and budget performance. Replace scattered updates with one clearer view of marketing activity.
FAQs
Everything you need to know about Graysync
Graysync is an all-in-one agency management platform. It brings your projects, resources, finances, reporting, collaboration and workflows into one connected workspace, so your team can run every job from first brief to final invoice, protect margins and spend less time chasing admin.
Graysync is built primarily for agencies, including creative agencies, marketing agencies, digital agencies, PR and communications agencies, professional services teams and in-house marketing teams.
No. Project management is one part of it, but Graysync also covers resource management, financial management, business intelligence, team collaboration and workflow automation with Gracie. Instead of stitching together separate tools, your agency gets one shared source of truth for the work, the people and the numbers.
Book a demo and we’ll walk through how your agency works today. From there, we set up your workspace, import your clients, projects and team, and help you decide which areas to switch on first. You’ll have a clear rollout plan before anyone logs in.
Pricing depends on your plan (Starter, Growth, Scale or Enterprise) and how many people will use Graysync. Book a demo and we’ll recommend the right plan for your agency and send you a quote.